Whether you’re hiking up a rugged trail, camping under the stars, or braving the chill on a morning run, your gear can make or break the experience. Outdoor clothing needs to be tough, reliable, and — let’s face it — stylish enough for that post-hike coffee stop.
From tried-and-true heritage labels to eco-conscious innovators, these 16 outdoor clothing brands consistently deliver the perfect mix of performance and design. Here’s our curated list of favorites:
1. Patagonia
A gold standard for sustainability and performance, Patagonia is beloved for its technical outerwear, fleece, and commitment to environmental activism. Their repair-and-reuse program is industry-leading.
2. The North Face
Iconic and reliable, The North Face offers everything from heavy-duty expedition gear to casual fleece jackets. It’s a go-to for dependable layering in any climate.
3. Arc’teryx
Sleek, technical, and minimalist, Arc’teryx is a favorite among alpine athletes and urban adventurers alike. Their hardshell jackets are some of the best on the market.
4. Columbia Sportswear
Known for innovation at a more accessible price point, Columbia’s Omni-Heat and waterproof technologies have made it a staple for family hikers and weekend warriors.
5. Outdoor Research
Based in Seattle, OR makes excellent technical apparel for alpine sports, climbing, and wet-weather hiking. Their gear is thoughtfully designed and built to last.
6. Black Diamond
Initially a climbing gear company, Black Diamond has expanded into clothing that’s made for vertical pursuits — with streamlined, high-mobility layers that can handle harsh terrain.
7. Marmot
From insulated parkas to sleeping bags, Marmot has long been trusted by backpackers and mountaineers for cold-weather reliability and great insulation tech.
8. Mountain Hardwear
A go-to for alpine adventures, Mountain Hardwear balances tech performance with a bold, modern aesthetic. Their Ghost Whisperer down jacket is legendary.
9. REI Co-op
Affordable, functional, and increasingly stylish, REI’s in-house label delivers high-quality outdoor wear with an ethical edge — plus a generous return policy.
10. Fjällräven
Scandinavian design meets rugged outdoor functionality. Best known for its iconic Kånken backpacks, Fjällräven also makes durable G-1000 pants, parkas, and trekking shirts.
11. Prana
Great for hiking, climbing, and yoga, Prana is a sustainability-forward brand blending comfort and mobility with eco-friendly fabrics like organic cotton and recycled nylon.
12. Rab
British-born Rab specializes in ultra-warm down jackets, sleeping bags, and mountain-ready outerwear. Ideal for serious climbers and cold-weather adventurers.
13. Cotopaxi
Colorful, fun, and committed to social good, Cotopaxi’s apparel and packs stand out on the trail — and support global humanitarian causes with every purchase.
14. Helly Hansen
With roots in Norway’s maritime industries, Helly Hansen is top-tier for waterproof gear, ski wear, and cold-weather layers that look just as sharp in the city.
15. Kuiu
A performance-driven brand catering to hunters and extreme backcountry explorers, Kuiu’s lightweight and durable gear has a cult following for a reason.
16. Woolrich
One of America’s oldest outdoor brands, Woolrich blends heritage style with modern tech. Think heavy-duty wool coats, flannels, and retro-inspired gear that works on and off the grid.
Final Word: Gear Up and Get Out
Whether you’re scaling a summit or just walking the dog on a frosty morning, these 16 outdoor clothing brands offer something for every kind of adventurer. Look for quality materials, a good fit, and designs that meet your specific needs — because the best outdoor gear doesn’t just protect you, it inspires you to keep going.
